Born in 1972, GUNG HO is a workwear and military wear brand from Texas, U.S.A. Part of the long-established Earl’s Manufacturing Company Inc., the brand has been positioned as a Made in USA workwear label for over 40 years. The concept of the brand is built on six key elements: COMFORT, STYLE, DURABILITY, QUALITY, LONG WEARING, and EASY CARE. GUNG HO is committed to offering workwear and military clothing that incorporates classic design with the highest quality. Fabrics used in the collection were originally developed for specific military use only. In the 1980s, GUNG HO Fatigue Pants were sold exclusively on military bases. By the 1990s, their popularity expanded to workwear and outdoor stores. In the 2000s, GUNG HO collaborated with Daiki Suzuki of Engineered Garments / Nepenthes to develop a military-style, button-fly model of fatigue pants, which were then sold through lifestyle and fashion stores. SS26 marks the European launch of GUNG HO, with availability across the UK, France, Germany, and Italy.